The curtain has come down on another CinemaCon.
Every year, studios make the trek to Las Vegas, hoping to prove to exhibitors that they have the goods to turbocharge the box office. Their Caesars Palace presentations are increasingly elaborate (Cher even performed), and hauling talent and executives to the desert can cost north of $ 3 million, so the stakes are high.
Some get their money’s worth. Others should just have spent the money at the crap’s table. Here’s a look at the winners and losers of Variety