Max Mara Goes Punk

MILAN, Italy — It was business as usual today at Max Mara. The house built its success on a no-nonsense approach to dressing and that is what it endlessly delivers. Women looking for the perfect jacket, coat or dress head to Max Mara, and find it. There were plenty of said items this season too: mannish coats with fringes running along the sleeves; tons of animalier; pencil skirts rather incongruously worn over cigarette trousers. And, surprise, there wer…
The Business of Fashion

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